Canadian companies partner to create alt-seafood

Konscious Foods will incorporate Canadian-grown and -processed ingredients, including Merit Functional Food’s pea and canola proteins and Canadian Pacific Seaweeds’ seaweed ingredients, to develop more than 20 plant-based seafood alternative products.

“It’s impressive to see Canadian companies working together to develop new and innovative plant-based seafood products,” said Innovation, Science and Industry Minister François-Philippe Champagne. “This project, with the support of the federal government, is building capacity, leveraging partnerships and creating more jobs and economic growth, all while delivering in-demand products.”

The products are being developed, in part, with a co-investment from Protein Industries Canada.

“Canadian consumers are looking for more plant-based food choices, and they want those choices to be developed sustainably and here in Canada whenever possible,” Protein Industries Canada CEO Bill Greuel said. “Our processors and manufacturers have the innovative mindset and raw resources to do that, but they often need the investment support. Protein Industries Canada is proud to be one of their potential partners in that area, helping to get new plant-based foods—like these seafood alternatives—into grocery stores sooner, providing Canadian families with new choices of healthy, sustainable food options.”

“At Konscious, our chefs apply their culinary skills to crafting elevated plant-based foods using simple high-quality ingredients,” said Yves Potvin, CEO of Konscious Foods. “We are grateful for the support that Protein Industries Canada has provided, allowing us to bring innovation to the grocery freezer isolate and helping shoppers make better choices. Our new line of delicious plant-based sushi and onigiri is good for you and for the planet.”

A total of $15.3 million has been committed to the project, with Protein Industries Canada committing $5.5 million and the partners committing the remaining $9.8 million.

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